Resources to get you started.

Whether you’re new to loyalty or looking to improve an existing program, we have the resources to support you at any stage in your loyalty journey.

Recent Content

We know that loyalty is changing. That’s why our team is constantly evaluating the trends in the loyalty industry and so we can share our thought leadership to help our clients continually innovate with their loyalty strategies.


Keep up with our blog so you never miss an update. In our loyalty blog, you can find articles on topics such as: loyalty strategy, trends, customer insights, loyalty experience, behavioral science, and much more.

How to Use Gift Cards to Give an Experience This Holiday Season

Based on how you present gift cards, you have the potential to be giving millennials the thing they value most - an experience - regardless of the brand on the card.

Seven Tips To Tap Your Customers’ Engagement Potential This Holiday Season

With the holiday season upon us, Americans will once again be participating in one of their favorite pastimes - racking up points from credit card rewards programs.

Loyalty Through a Millennial Lens, Part 1

Welcome to Part of 1 of a series titled Loyalty Through a Millennials Lens, in partnership with the Wise Marketer.


The latest Maritz Loyalty news & industry insights.

Maritz + HSBC Innovate with Artificial Intelligence in the Loyalty Sector

This use of AI with HSBC's card program is one of the first in the loyalty sector and demonstrates that artificial intelligence and machine learning are the future of business.

Maritz Loyalty's Barry Kirk Keynotes at the Wise Marketer 2019 Loyalty Academy Conference

Maritz Loyalty will be leading a keynote and panel discussion on why behavioral science is critical to consumer loyalty.

New Maritz-Wise Marketer Loyalty Landscape Study: 68% of Consumers Identify As "Transient" Brand Loyalists

Our study demonstrates untapped opportunities for marketers to engage with customers.

Want to talk to a loyalty expert for more information? Contact the team today.